The Effects of Corporate Social Responsibility spending on the financial performance of listed companies in Kenya

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dc.contributor.authorNjenga, S. N.
dc.date.accessioned2026-02-09T09:32:58Z
dc.date.available2026-02-09T09:32:58Z
dc.date.issued2020
dc.descriptionFull - text undergraduate research project
dc.description.abstractThe purpose of this study is to investigate the impact of Corporate Social Responsibility spending on the financial performance of listed companies in Kenya. The specific objectives are to determine the effect of corporate social responsibility spending on the profitability of listed companies, determine the impact of corporate social responsibility spending on the market share of listed companies, determine the effect of corporate social responsibility spending on the sustainability of the listed companies and determine the impact of corporate social responsibility spending on the liquidity of the listed companies. This study adopted a descriptive research design. The target population was the twenty companies listed in the Nairobi Securities Exchange 20 index. The data collection tool used was a questionnaire. 70% of the target population responded to the questionnaire. The information has been presented in terms of tables, graphs and pie charts. From the findings, the researcher as able to deduce a positive relationship between a company's Corporate Social Responsibility spending and its financial performance in terms of profitability, liquidity, market share and sustainability. The researcher recommends that the listed companies should include Corporate Social Responsibility in their strategy to reap the benefits and remain ahead of the curve while helping its community.
dc.identifier.citationNjenga, S. N. (2020). The Effects of Corporate Social Responsibility spending on the financial performance of listed companies in Kenya [Strathmore University]. http://hdl.handle.net/11071/16081
dc.identifier.urihttp://hdl.handle.net/11071/16081
dc.language.isoen
dc.publisherStrathmore University
dc.titleThe Effects of Corporate Social Responsibility spending on the financial performance of listed companies in Kenya
dc.typeThesis
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