Determinants of patients’ choice for over the counter medicine among private pharmacies in Nairobi County, Kenya

Date
2023
Authors
Wanjiru, R. W.
Journal Title
Journal ISSN
Volume Title
Publisher
Strathmore University
Abstract
The goal of the study was to assess the determinants of patients’ choice for over the counter medicine among private pharmaceuticals in Nairobi County, Kenya. The following research goals served as the study's direction and helped the study in achieving its overall goal: (i) to determine the effect of patients’ level of understanding of originality of the medicine, on the patients’ choice for over the counter medicine; (ii) to establish the effect of pattern of choice of pharmaceutical facility on the patients’ choice for over the counter medicine; and (iii) to examine the role of pharmacy technician on the clients’ choice for over the counter medicine. To answer the “what” and “how” of the study questions, descriptive research design was applied for this study. 3170 retail pharmacies registered with the Pharmacy and Poisons Board (Cytonn 2021) within Nairobi County made up the target population. In addition, the study applied systematic sampling approach to survey 200 customers from the 36 pharmacy stores. The study used descriptive and inferential statistics for the analysis of data with the help of Statistical Program for Social Sciences (SPSS) version 25. To ascertain the relationship between the independent factors and patients' choice of medication, a multiple regression model was used. The study made theoretical contributions because the findings contributes to the corpus of knowledge already available. Regarding the role of pharmacy technician competence, the results revealed a positive significant relationship between the role of pharmacy technician competence and the clients’ choice for over the counter medicine. This was perceived to imply that the more the capability of drug store expert improved (regarding great relational abilities and administration quality) in the review region, the more the decisions for over the counter medication was probably going to be seen despite the negligible impact. The study concluded that there is a significant correlation between patients’ level of understanding of originality of the over the counter medicine, the pattern of choice of pharmaceutical facility, the role of pharmacy technician competence; and the clients’ choice for over the counter medicine. The study recommends pharmacy technicians and other pharmaceutical professionals in the study region to be knowledgeable with non-prescription medicine needs to pass something very similar to clients as this will upgrade a decent relationship and rehash buy. Further, the pharmacy technicians are recommended to continually self-assess their ability particularly relational abilities in order to serve the clients capability as this will advance client-drug store relationship. It is also recommended that future examination center around a bigger scope to draw significant discoveries since this study focused on non-prescription drug.
Description
Full- text thesis
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Citation
Wanjiru, R. W. (2023). Determinants of patients’ choice for over the counter medicine among private pharmacies in Nairobi County, Kenya [Strathmore University]. http://hdl.handle.net/11071/13450