The Effect of strategic planning on financial performance of local Non-Governmental Organizations in Nairobi County, Kenya
| dc.contributor.author | Wanjogu, S. K. | |
| dc.date.accessioned | 2025-04-16T08:29:38Z | |
| dc.date.available | 2025-04-16T08:29:38Z | |
| dc.date.issued | 2024 | |
| dc.description | Full - text thesis | |
| dc.description.abstract | “Non-governmental organizations” (NGOs) play a vital role in advancing social development, driving economic growth, encouraging citizen participation, and enhancing communities. They are crucial in driving the socioeconomic progress of nations with scarce government resources and capabilities. The study sought to evaluate the effect of “strategic planning practices” on the financial performance of local non-governmental organizations (NGOs) in Nairobi County. The aim of this study was to evaluate the impact of stakeholder participation, strategic planning at different time scales, and the level of involvement among leadership and staff on the fiscal performance of non-governmental organizations in Nairobi County. Descriptive research design was used in this study. The study sample was from 561 registered Local Non-Governmental Organizations (NGOs) situated within Nairobi County. Simple random sampling method was used in this study to identify staff (specifically strategic managers) from sampled Local NGOs within Nairobi County. Primary data was gathered by use of questionnaire. SPSS software was used to calculate frequencies, and descriptive and inferential statistics, which were used to draw conclusions. Calculations were performed to describe the variables, such as percentages, means, frequency distributions, and standard deviations. The study findings indicated that external stakeholder engagement, long term, medium- and short-term strategic plans, and level of staff involvement were statistically significant to financial performance of local NGOs in Nairobi, Kenya. Results further revealed that the organizations actively promoted the involvement of all parties in the process of developing plans and were dedicated to effectively implementing organizational strategies by recognizing and resolving the unique needs and challenges of various groups. The study findings also revealed that the organizations focused on promoting the improvement of strategic plans and the vision statement of the organizations were both appealing and achievable. The study concluded that external stakeholder engagement, long term, medium- and short-term strategic plans, and level of staff involvement had an effect on financial performance. The NGO management should use strategic planning as a hinge where an organization swings for success. Strategic planning will ensure performance targets are met, and the NGOs continue to grow. Strategic planning will provide overall direction in implementation of plans and policies designed to achieve objectives and ensure equity in allocation of resources to implement the plans. | |
| dc.identifier.uri | http://hdl.handle.net/11071/15677 | |
| dc.language.iso | en | |
| dc.publisher | Strathmore University | |
| dc.title | The Effect of strategic planning on financial performance of local Non-Governmental Organizations in Nairobi County, Kenya | |
| dc.type | Thesis |