MBA Theses and Dissertations
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Find here Theses and Dissertations for the award of Master of Business Administration (MBA). These works have been scanned and passed through the OCR. We do not hold liablity for correctness of content.
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Effect of working capital management and firm characteristics on financial performance of listed agriculture firms in Kenya
(Strathmore University, 2021)The agricultural sector is one of the critical drivers of economic development among nations in Sub-Saharan Africa. However, since the 1990s, profitability in the sector has fluctuated widely. Kenyan listed agricultural ... -
Influence of distribution channels on consumer purchase behavior in the life insurance industry: a case of Britam Life Assurance Company Kenya
(Strathmore University, 2021)Industry reports have shown that consumer dissatisfaction with the quality of service and product offering among insurance firms has been growing. This has been occasioned, in part, by the limited knowledge on the role of ... -
Determinants of customer e-loyalty in the online retail industry in Kenya: a case study of Jumia Kenya
(Strathmore University, 2021)Studies have shown that customer e-loyalty directly impacts the profitability of a business. Due to the rapid growth of online retailing, competition is stiff and as such business need to ensure that their costumers remain ... -
The Effect of fixed versus floating exchange rate on financial performance of commercial banks in South Sudan
(Strathmore University, 2021)The financial sector plays an important role in Sub-Saharan countries, more so for South Sudan which is the youngest nation in Africa. More significantly, the adoption of a floating or fixed exchange rate regime affects ... -
The Role of innovation in attaining sustainable competitive advantage among Deposit-Taking Savings and Credit Cooperatives (SACCOS) in Nairobi County, Kenya
(Strathmore University, 2021)Researchers seem to agree that innovations are of critical importance in sustaining a competitive advantage of any firm. Organizations that adopt new innovations are seen to have a competitive advantage when they introduce ... -
The Effect of engagement strategies on the employee engagement of millennials in Kenya’s software development firms
(Strathmore University, 2021)This paper analysed the effect that four (4) specific employee engagement strategies had on employee engagement in the software development space in Kenya. The study was guided by these four objectives/strategies; where ... -
An Evaluation of exemplary leadership practices and employee engagement in Kenyan insurance firms
(Strathmore University, 2021)Leadership is an evolving concept in research. Visionary leaders are expected to create a culture of engagement, maintain employee trust and increase overall satisfaction among employees. Therefore, leaders play a key role ... -
Assessment of effectiveness of existing oncology drug distribution model for the Kenyan market
(Strathmore University, 2021)The high mortality due to cancer in developing countries necessitates the development of drug distribution models that ensure effectiveness in delivery and pricing of oncology medication. This need is highlighted by the ... -
Effect of quality management practices and corporate culture on the operational performance of commercial banks in Nairobi City County
(Strathmore University, 2021)The Kenyan banking industry has been faced by myriad of operational challenges that have resulted in the closure of a number of institutions. However, the role of quality management practices within the industry has not ... -
Determinants of employee motivation among temporary workers in beer distribution firms in Nairobi City County, Kenya
(Strathmore University, 2021)Employee motivation has been widely studied by scholars and human resource practitioners. However, most of the studies have invested in employee motivation among permanent employees with less focus being put on temporary ... -
The Influence of fiscal policy instruments on the level of public debt in Kenya
(Strathmore University, 2021)Many researchers have had interest in conducting studies on the rising level of public debt. This is mainly attributed to the fact that although debt avails massive resources to an economy it accumulates over time and leads ... -
Analysis of the determinants of domestic maize prices in Kenya
(Strathmore University, 2021)The pricing of maize in Kenya has been the subject of much discussion over previous years. Various stakeholders in the industry (farmers, millers, regulators) offer often conflicting ideas on the factors that are deemed ... -
The Effect of workforce diversity management on humanitarian organization performance: a case study of Kenya Red Cross
(Strathmore University, 2021)Workforce Diversity is a common feature in organizations all over the world. Whereas workforce diversity benefits are easier to list, the best practices in managing these diversities and their contribution to an organization’s ... -
The Extent to which competitive strategies influence competitive advantage of private security firms in Nairobi County
(Strathmore University, 2021)The main aim of this study was to examine the extent to which competitive strategies influence competitive advantage of Private Security Firms in Nairobi County. The specific objectives of the study were to establish the ... -
Effects of logistics effectiveness on competitive advantage of Kenyan importers of durable consumer goods from Brazil
(Strathmore University, 2021)Pursuance of business is meant to optimize shareholders’ wealth and profitability. However, organisations often fail to adopt measures that are aimed at achieving competitive advantage in order to improve their profitability. ... -
Analysis of counterfeit- drug-prevention strategies on financial performance of Nairobi’s drug retailing pharmacies
(Strathmore University, 2021)Kenya Association of Manufacturers indicates that up to 40% of the medications in circulation are falsified. The main implications of this high proportion are the ineffective treatment of the population and disruptions in ... -
Effect of organizational capabilities on the perceived performance of microfinance institutions in Kenya
(Strathmore University, 2021)In the Kenyan market, the microfinance industry has faced increased competitive pressure arising from the growth of Saccos, Mobile Money systems and the mainstream commercial banks, which have resulted in low market share, ... -
Critical factors that influence growth of technology-based Small and Medium Enterprises: case of software as service providers in Nairobi, Kenya
(Strathmore University, 2021)Small and Medium-sized enterprises all over the world especially in third world countries play an important role in the economy and contribute substantially to unemployment reduction. This sector is emerging today as an ... -
Effect of brand management on the performance of star rated hotels in Nairobi County, Kenya
(Strathmore University, 2021)Global, regional and local shutdowns after the Covid-19 pandemic have seen players in the hotel industry record losses and some firms have been forced to permanently shut down. The remaining hotels have to demonstrate their ... -
Effect of firm-level factors on the dividend payout among listed financial firms at the Nairobi Securities Exchange
(Strathmore University, 2021)Investors expect a fair return on their investment irrespective of their preference, either capital or dividend gain. Financial reports of the listed firms in Kenya have shown that more than half of the listed firms have ...
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