The effectiveness of the coaching system at Strathmore university business school

Abstract

This research explores whether and how an executive coaching program can be designed and carried out to infuse an ethical mindset in healthcare managers, and how such a program can be enhanced to have a greater positive impact on program participants’ adoption of increased ethical attitudes and practices in their business, professional practices and personal lives. It reviews past studies carried out on coaching in the healthcare management program and whether this helped to derive the impact of coaching on the participants’ ethical attitudes. The study also investigates the development of ethical perspectives from previous studies before presenting a theoretical framework to adopt for assessing the participants’ ethical mindset. The research methodology section considers and adopts a mixed methodology approach to gather data from the program participants through tools designed for use in a survey during and after the participants’ program, together with interview questions designed for administering to selected participants. It also recommends the analysis to compare the results from the two sets of research tools to ascertain the consistency of the data outputs to respond to the research questions. The findings from the research are then presented as per the research methodology identified, reviewing the quantitative results and the qualitative results. From the feedback received and analysis, it is noted that there is a definite improvement in the ethical practice of the program participants as a result of the coaching program, with the key observation being that the personal traits of the coaches influence the participants more than other factors. Recommendations are made to highlight administrative matters pertaining to the coaching program and more importantly the training of the coaches to ensure that they deliver their mandate aligned to the mission of the School and that they also exhibit ethical practice in their dealings with the participants.