School of Tourism and Hospitality Management (STH)

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Browsing School of Tourism and Hospitality Management (STH) by Subject "Destination competitiveness"

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    A Delphi survey on hotel service quality frameworks and their application
    (Revista de turism, 2011) Wadawi, Joe Kibuye
    Hotels have become an important aspect of a destination. It is therefore necessary to carry out evaluation of various studies and underpinning concept of quality models used in creating and sustaining leading service culture in hotels. This paper seeks to evaluate some of these expert frameworks using literature survey as the main source of deriving various expert propositions. Findings from the literature survey were further evaluated by Delphi team discussions to help generate recommendations. The study established that managers of hotels need to recognize the scientific significance of service improvement in hotel operations as a requirement for building their own competitive advantage and that of the destination where they operate.
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    Integrating the role of sports associations in the promotion of sports and recreation tourism at the destination level: creating a partnering framework for Kenya
    (International Journal of Tourism Sciences, ) Wadawi, Joe Kibuye; Oketch, Roselyn N.; Owino, Edward; George, Babu P.
    In Kenya, tourism is the second most important earner of foreign exchange after agriculture. It has had a great impact in the direct employment of local population as well as in generating opportunities for other business activities such as accommodation, food service, transport, retail, and other auxiliary services. In the recent past, Kenya’s tourism has faced numerous challenges which may have slowed tourist arrivals and growth considerably. The challenges have been driven by climatic and environmental changes that maybe interfering with the ecosystem. Kenyan tourism faces significant challenges also from intense regional competition, political instability, poor governance, corruption, negative travel advisory by the governments of source markets, poor security at the destination, dilapidated infrastructure within the destination, poor product/ service innovation, and inadequate market and customer value perception of the destination. In this regard, a need to examine possible ways of reinvigorating and diversifying Kenya’s tourism offerings has emerged and one area that holds a great potential is Sports and Recreation tourism. This paper therefore carries out an exploratory assessment of the awareness of the members of the various sports associations regarding the significance of sports tourism to Kenya’s economy. Club representatives duly registered within ten selected sports associations that represent popular sports in Kenya were surveyed to achieve this objective. This research proposes an integrated approach to the creation of a partnering role amongst sports associations to help promote sports and recreation tourism in Kenya.