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    Effects of customer retention strategies on customer retention – a case study of the banking industry in Kenya 

    Kaguri, Magdalene Njoki (Strathmore University, 2016-06)
    The purpose of the study was to examine the perception of customer relationship managers on effects of customer retention strategies on customer retention in Kenya’s banking industry. The study examined how three customer ...
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    Evaluation of the responsiveness of the foreign exchange rate towards interventions by the Central Bank of Kenya 

    Ndung’u, Ellaine Wanjiru (Strathmore University, 2016-04)
    The foreign exchange market was liberalized in Kenya so as to increase market efficiency, so that it would reflect all available information. However, with the high and persistent volatility in the market, the cost of doing ...
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    AuthorBett, Gilbert Kiprono (1)Kaguri, Magdalene Njoki (1)Kamau, Evans Njoroge (1)Kamuruchi, Reuben Migwi (1)Kariithi, Sarah Waithira (1)Kariuki, David Kimenju (1)Kinyua, Linda Gaceri (1)Kiragu, Rachael Wangu (1)Kolum, Micah Cheruiyot (1)Limisi, Ebby A. Mutaka (1)... View MoreSubjectKenya (6)Nairobi Securities Exchange (4)Airline disruptions (1)Audit quality characteristics (1)Banking industry (1)Banks (1)Benford's Law (1)Central Bank of Kenya (1)Client satisfaction perceptions (1)Co-operative societies (1)... View MoreDate Issued2016 (22)Has File(s)
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