Browsing STH Scholarly Articles by Title
Now showing items 12-17 of 17
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Impact of e-Learning strategy on students’ academic performance at Strathmore University, Kenya
(Makere University, 2014)This study examined the impact of e-learning strategies on students’ academic performance at Strathmore University. The purpose of the study was to investigate the methodology, ideologies, output and ecology of ICT ... -
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Integrating the role of sports associations in the promotion of sports and recreation tourism at the destination level: creating a partnering framework for Kenya
In Kenya, tourism is the second most important earner of foreign exchange after agriculture. It has had a great impact in the direct employment of local population as well as in generating opportunities for other business ... -
Nataka chakula” (i'd like food): critical success factors in attracting and retaining customers in Kenyan restaurants
The restaurant industry has developed and expanded to gain a global presence in the last fifty years largely fuelled by the change of lifestyles. Urban populations have grown throughout the world, mobility of people has ... -
The Role of hotels in the consumption of cultural tourism in Kenya
(Revista de turism, 2009-12)Tourism is Kenya’s leading foreign exchange earner, yielding the country over US$500m annually. The industry contributes over 10% of the GDP to the national economy. However, considering that the industry experienced a ... -
The roles of destination brands in influencing choices of wildlife-based tourists in Kenya.
(2013)This paper is concerned with discerning the efficacy of park branding in influencing tourist choice behaviour and understanding behavioural differences of visitors as a basis for explaining their choice and behavioural ...
