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The influence of business owners’ goals on the strategy choices and performance of micro enterprises : a study of businesses in Kenyatta Market, Nairobi
(Strathmore University, 2015)
Micro enterprises form an important part of Kenya’s economy, comprising almost 70% of the businesses. They provide employment and a means of livelihood for many citizens. Despite their importance to the economy, up to 99% ...
Application of social network analysis to study customer habits: case of Bistros
(Strathmore University, 2015)
This research investigates the benefits of studying customer behaviours in a bar setting to enable the business determine relevant designs when conducting a promotion which entails determining the ideal combination of ...
Examining the factors that contributed to the turnaround of Chase Bank (Kenya) Ltd
(Strathmore University, 2015)
The main objective of this study was to examine the factors that contributed to the turnaround of Chase Bank (Kenya) Ltd from insolvency in 1995 to a vibrant solid 2nd tier bank by 2010. The study sought to establish the ...
A model to enhance information security in the use of BYOD in Kenyan enterprises
(Strathmore University, 2015)
In recent years there has been drastic increase in the adoption of mobile devices for computing use. This increase has been attributed mainly to the falling mobile devices prices that make these mobile devices within easy ...
Examining the role of social entrepreneurship in water resources users associations in enhancing the management and conservation of water resources
(Strathmore University, 2015)
It is expected that as the world population continues to soar, there will be an increased pressure on the available water resources. This study sought to examine the role of social entrepreneurship in water resources users ...