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An analysis of the relationship between competitive strategies and organizational performance : a case of mobile telecommunication companies in Kenya
(Strathmore University, 2014)
The main aim of the study was to examine the relationship between competitive
strategies and organizational performance among firms in the mobile telecommunications
industry in Kenya. The study identified the competitive ...
An exploration of strategies adopted by pharmaceutical companies in Kenya to achieve sustainable competitive advantage
(Strathmore University, 2016)
Competitive strategies are a broad range of strategies firms resort to in order to cope with
competition, beat competition or keep ahead of competitors. In the pharmaceutical industry
in Kenya, pharmaceuticals companies ...
Market share measurement for universal mobile telecommunication system operators in Kenya
(Strathmore University, 2014)
The purpose of this study was determine the market share of key mobile operators of Universal
Mobile Telecommunication Systems. Data was collected on identified factors under the voice
segment by reviewing documents of ...
Exploring competitive strategy areas used by 5 star hotels in Nairobi, Kenya.
(Strathmore University, 2013)
This study explored Competitive Strategy Areas used by 5 star hotels in Nairobi, Kenya. In
Kenya there were 9 classified 5 star hotels categorized as Town 5 star hotels and Vacational 5
star hotels. All Town 5 star hotels ...
Effect of market concetration and competition on the technical efficiency of Commercial Banks in Kenya
(Strathmore University, 2014-03)
Market structure as represented by market concentration and competition affects the technical efficiency of the banking industry. However, the direction of the relationship between market structure and technical efficiency ...