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    Effects of competitive strategies on market share for commercial banks in Kenya 

    Kasurah, Sarah Siimoi (Strathmore University, 2015)
    A major development in today’s world is the increased interest in management of customers so as to maintain and improve market share. Current problem is that banks have many competitive strategies but there is need to ...

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    Author
    Kasurah, Sarah Siimoi (1)
    Subject
    Banking (1)
    Commercial banks (1)
    Kenya (1)
    Market share (1)... View MoreDate Issued2015 (1)Has File(s)
    Yes (1)

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