Browsing MCOM Theses and Dissertations (2013) by Subject "Business"
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Business reactions to cyber security threats in the Kenya business environment
(Strathmore University, 2013)The global wave of information and communication technologies (lCT) has brought enterprises not only enormous benefits, but also linked information threats. This thesis discusses the reactions of businesses to these cyber ... -
Factors that influence the establishment of venture capital firms in Kenya
(Strathmore University, 2013)The purpose of this study was to investigate factors that influence the establishment of venture capital firms in Kenya. The research design adopted was descriptive. Data was collected through semi-structured interviews ... -
The influence of international market entry strategies on the performance of manufacturing multinationals in Kenya
(Strathmore University, 2013)The study was on the influence of international market entry strategies on the performance of manufacturing multinationals in Kenya. Mode of entry into an international market is the channel which organization that wants ...