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    Application of social network analysis to study customer habits: case of Bistros 

    Tarus, Martin Kiprop (Strathmore University, 2015)
    This research investigates the benefits of studying customer behaviours in a bar setting to enable the business determine relevant designs when conducting a promotion which entails determining the ideal combination of ...

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    Author
    Tarus, Martin Kiprop (1)
    SubjectBistros (1)
    Business (1)
    Customer (1)Customer behaviour (1)Customer habits (1)Social Network Analysis (1)... View MoreDate Issued2015 (1)Has File(s)Yes (1)

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