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    A location-based service mobile marketing model for small businesses: a case of Nairobi 

    Birir, Brian Kipkoech (Strathmore University, 2013)
    Small businesses play a big role in Kenya's economy by creating more employment and generating more output in terms of production and income than larger businesses due to their high numbers. In Nairobi competition is the ...

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    Birir, Brian Kipkoech (1)
    SubjectLocation-based service (1)mobile marketing (1)mobile web (1)small businesses (1)... View MoreDate Issued2013 (1)Has File(s)Yes (1)

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