Browsing by Subject "Competitive Strategies"
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An analysis of the relationship between competitive strategies and organizational performance : a case of mobile telecommunication companies in Kenya
(Strathmore University, 2014)The main aim of the study was to examine the relationship between competitive strategies and organizational performance among firms in the mobile telecommunications industry in Kenya. The study identified the competitive ... -
Exploring competitive strategy areas used by 5 star hotels in Nairobi, Kenya.
(Strathmore University, 2013)This study explored Competitive Strategy Areas used by 5 star hotels in Nairobi, Kenya. In Kenya there were 9 classified 5 star hotels categorized as Town 5 star hotels and Vacational 5 star hotels. All Town 5 star hotels ...
