SU+ Digital Repository: Recent submissions
Now showing items 1-20 of 2790
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Effect of customer data analytics on delivery of customer experience in commercial banks in Kenya
(Strathmore University, 2019)Classical economic theory has for quite some time now assumed that the customer is a very logical thinker who makes purchasing decisions while being influenced by rationality. This is to mean that core product perspective, ... -
Effect of behavioural biases on investment decision for structured products by retail investors at Nairobi Securities Exchange
(Strathmore University, 2019)The introduction of structured products to the Nairobi Securities Exchange, whose access previously was only limited to corporate investors, has been followed by mixed uptake of the investment option by retail investors ... -
Factors influencing software as a service enterprise resource planning system implementation - case: Small and Medium Enterprises in manufacturing industry in Nairobi County
(Strathmore University, 2019)Software as a service is a model that has recently been used to offer software systems in the world. The purpose of this research was to investigate the factors influencing implementation of ERP system as a SAAS among Small ... -
Factors influencing engagement of employees in management in Kenya
(Strathmore University, 2019)The expertise and influence of managers can significantly impact the performance and success of an organisation. It is important for managers to be engaged if they are to engage the rest of the workforce. Engaging managers ... -
The Effect of innovation capability on competitiveness within listed insurance firms in Kenya
(Strathmore University, 2019)The insurance sector in Kenya has been lagging behind in adopting innovation. This has seen insurance penetration levels within the sector stagnate at very low levels. This study seeks to examine the effect of innovation ... -
Exploring the influence of reward practices on organisational culture: a comparative study of selected NGOs in South Sudan
(Strathmore University, 2019)The overall research purpose was to explore the influence of reward practices on organisational culture at selected INGOs in South Sudan. The case study organisations were two INGOs operating in South Sudan providing ... -
Factors affecting housing affordability in Kenya - case study of Mombasa County
(Strathmore University, 2019)This study seeks to investigate factors affecting housing affordability in Kenya. Empirical aspects of the factors affecting housing affordability was looked into to inform on the problem of housing affordability in Kenya, ... -
Brand loyalty and its influence on prescription behaviour by medical officers and clinical officers in Kiambu level 5 and Ruiru Sub-county hospitals
(Strathmore University, 2019)In accommodating the healthcare need of patients, medical and clinical officers in any health centre must provide prescriptions that meet their demands. There has been an increasing debate on the motivational factors which ... -
Examining perceived ethical parenting styles in relation to alcohol abuse among the youths: a case study of Kibera slum, Kibra constituency
(Strathmore University, 2019)There is a lot that has been researched to support the relationship between parenting styles and children behaviour and academic performance. However, the relationship between parenting styles and alcohol abuse among the ... -
Public interest as understood by the Institute of Certified Public Accountants of Kenya - an analysis in light of the common good
(Strathmore University, 2019)The Institute of Certified Public Accountants of Kenya (ICPAK) states, in the 2006 ICPAK Code of Ethics for Professional Accountants, the main role of accountants is to uphold the public interest. This research sought to ... -
The Nature & purpose of business: exploring the alignment between managers’ perceptions and ethical corporate culture in selected Kenyan banks
(Strathmore University, 2019)Scholars have maintained for some time now that ethics is an integral part of organizational and corporate culture. Culture is influenced by corporate statements, primarily by the mission statement of the organization which ... -
A Philosophical commentary of happiness among Kawangware and Kibera youth using Spitzer’s theory
(Strathmore University, 2019)What is happiness? This concept has plagued man from the ancient times; and even today in the contemporary 21st Century. This is because there are different ways of understanding what happiness is. Youth are the future; ... -
Analysis of factors that influence adoption of design thinking innovation approach: a case of technology hubs in Nairobi
(Strathmore University, 2019)Design thinking Innovation is very important for technological hubs to be sustainable in this 21st century. Some of the challenges associated with the traditional innovation approaches include; product centered issues ... -
Analysis of factors affecting adoption of ICT solutions in dairy farming cooperative societies in Meru County
(Strathmore University, 2019)Information and Communication Technology (ICT) is viewed as a driver for both developed and developing countries. The benefits of ICT adoption by organizations range from opportunity and market access to operational ... -
Customer perceptions on the adoption of electronic banking in Kenya
(Strathmore University, 2019)Approximately half of the customers that have tried electronic banking services in Kenya will not become active users. Given the almost comprehensive adoption of electronic banking in the developed economies, the reasons ... -
Determinants of strategy implementation and financial performance of Commercial Banks in Kenya
(Strathmore University, 2019)Kenyan commercial banks have been performing poorly in the recent past as indicated by the placement of two mid-tier financial institutions under receivership. Further the industry has seen its revenue streams dim in the ... -
Assessing the impact of employee satisfaction on clinical team effectiveness
(Strathmore University, 2019)The main objective of the study was to assess the impact of employee satisfaction on clinical team effectiveness. The population of interest for this study comprised 63 clinical department supervisors from the Presbyterian ... -
Factors to consider before expanding your company-business globally - 5 Minutes With Mike Macharia
(Strathmore Business School, 2016-05-20)Mike Macharia, CEO, Seven Seas Technologies, shares his experience and lessons learnt in the global arena. Some of the factors he touches on include: Building blocks a company can use to scale into the global markets, ... -
Data driven agribusiness - 5 Minutes with Sammy Langat
(Strathmore University, 2017-03-17)Sammy Langat, Managing Director of Transnational Bank, discusses the significance of data in agribusiness -
How micro entrepreneurs can leverage on technology to grow their businesses - 5min with Dr Bitange Ndemo
(Strathmore University, 2016-08-04)Dr. Bitange Ndemo, Associate Professor, University of Nairobi shares his insights on how micro entrepreneurs can leverage on technology to grow their businesses
