Browsing MBA Theses and Dissertations (2018) by Subject "Customer satisfaction"
Now showing items 1-2 of 2
-
The Influence of service quality on customer satisfaction: a study of container shipping lines in Kenya from a freight forwarder perspective
(Strathmore University, 2018)The containerized shipping industry, the backbone of the global economy, is classified as a service sector as its demand is derived from trade. Global financial trends have rendered cost minimization efforts, and global ... -
Management perception of influence of service quality on customer satisfaction among Commercial Banks in Kenya: a case study of Equity Bank
(Strathmore University, 2018)Equity Bank was selected for the case study because, it continued to register significant growth in financial performance while the larger proportion of . For instance, the bank’s profit before tax improved from 17.4 Billion ...
