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The influence of international market entry strategies on the performance of manufacturing multinationals in Kenya
(Strathmore University, 2013)
The study was on the influence of international market entry strategies on the performance of manufacturing multinationals in Kenya. Mode of entry into an international market is the channel which organization that wants ...
Effects of mergers and acquisitions on market equilibrium performance measures for processed milk market in Kenya
(Strathmore University, 2016)
The evaluation of the mergers and acquisitions effects on the main equilibrium performance measures is essential to the understanding of the competition policy dynamics in a market with few players. There is need for ...
The relationship between interim dividend change and future earning for listed companies in Kenya
(Strathmore University, 2014)
Earnings forecast have serious implication in asset allocation and portfolio selection. Dividends play significant role in forecasting and signaling future earnings and investors expect share price to react positively or ...
Perceived factors influencing success of marketing activities of universities in Kenya
(Strathmore University, 2014-06)
Business schools have been established in an effort to improve business management practices locally and internationally. There has been an increase in marketing activities by universities with the aim of informing the ...
An analysis of the relationship between competitive strategies and organizational performance : a case of mobile telecommunication companies in Kenya
(Strathmore University, 2014)
The main aim of the study was to examine the relationship between competitive
strategies and organizational performance among firms in the mobile telecommunications
industry in Kenya. The study identified the competitive ...
A framework for the evaluation of ICT needs of mid-sized companies in Kenya
(Strathmore University, 2014)
There are a lot of studies on information systems and technology adoption and implementation in
various organizations such as educational institutions. The ICT needs of various organizations
have been studied and number ...
Business reactions to cyber security threats in the Kenya business environment
(Strathmore University, 2013)
The global wave of information and communication technologies (lCT) has brought
enterprises not only enormous benefits, but also linked information threats. This thesis
discusses the reactions of businesses to these cyber ...
Key success factors for profitability in microfinance institutions in Kenya
(Strathmore University, 2011-06)
Banks traditionally found the poor and rural clientele risky and expensive to serve. Some banks
chose to ignore them altogether, resulting in low penetration of financial services in Kenya.
While some microfinance ...
A model to enhance information security in the use of BYOD in Kenyan enterprises
(Strathmore University, 2015)
In recent years there has been drastic increase in the adoption of mobile devices for computing use. This increase has been attributed mainly to the falling mobile devices prices that make these mobile devices within easy ...
Strategic challenges faced by corporate firms when going public in Kenya
(Strathmore University, 2009-05)
The objectives of the study were to establish the challenges faced by firms issuing
public offering in Kenya; to determine strategic implications ofthese challenges; and to
establish how corporate firms in Kenya respond ...